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Comcast Smart Solutions Teams Up with Creative Realities and Quantela to Deliver Next-Gen Digital Signage Solutions

June 12, 2024

Smart digital signage offerings span interactive kiosks, menu boards, large-scale LED video walls, and technology platforms for capturing and monetizing insights and performance metrics

Comcast Smart Solutions, a division of Comcast Cable (NASDAQ: CMCSA) that specializes in smart technologies for businesses and communities, today announced strategic relationships with Quantela, an urban infrastructure and data analytics provider, and Creative Realities, Inc. (CRI), an end-to-end digital signage provider, to deliver easy-to-manage smart Digital Signage solutions to customers.

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Every client is different, and by partnering with both Quantela and CRI, we can now tailor our services to help meet the unique needs of even more businesses and communities. By expanding our digital signage portfolio we are empowering our clients to enhance guest experiences, gain valuable consumer insights, and unlock potential revenue opportunities.

Caroline Goodbody, Senior Director of Product Strategy, Comcast Smart Solutions

Comcast Business and Xfinity Communities customers - spanning municipalities, commercial and residential properties, retail, fast casual and quick-service restaurants (QSR) - can now benefit from expanded digital signage form factors, content capabilities, and critical data analytics and insights, as well as the unique strategic expertise from CRI and Quantela. These technologies can help engage and inform consumers, streamline operations, and create new revenue streams. Solutions are custom configured with Comcast connectivity, provider of the nation’s largest gig-speed network.

Creative Realities, Inc. and Quantela’s solutions enable clients to prioritize key areas such as:

Providing engaging experiences

Innovative and interactive displays to serve audiences with more custom content and branding, enhancing their overall experience

Driving return on investment

Innovative features can help drive ROI, including advertising media, consumer engagement and analytics, enhanced brand visibility, and financing for qualified projects

Harnessing insights and analytics

Data-driven audience insights help provide a deeper understanding of audience behavior, preferences, and engagement patterns, informing strategic plans for the future

Easily control content

Cloud-based Content Management Software (CMS) platform enables quick, remote content updates across an entire signage network

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CRI specializes in experience design, creative and consultative data-driven content capabilities, analytics, and revenue-driving optimization for digital signage in retail-focused environments like convenience stores, QSR, and department stores, among others.

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We’re excited to partner with Comcast Smart Solutions to help revolutionize environments from retail to QSR to stadiums and arenas, and help inspire shopper and guest action. Our partnership with Comcast enables us to deliver greater value to our digital signage network clients. This means offering comprehensive data analytics through our cloud-based CMS platform solutions, seamless point-of-sale integration, advanced AI functionality, and valuable business insights.

Rick Mills, CEO, Creative Realities, Inc.

Quantela specializes in end-to-end infrastructure digitization solutions, advanced analytics for cities and communities, and innovative advertising capabilities for revenue-generation, leveraging a distinctive financing model that utilizes data monetization, such as Digital Out-of-Home (DOOH) advertising, to fund capital needs by delivering robust data analytics with seamless integration of point-of-sale and AI functionality. Quantela’s powerful data platform delivers deep insights into audience behavior and preferences, enabling clients to make informed decisions that help drive return on investment through cutting-edge features.

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Our collaboration with Comcast and CRI is setting a new milestone in the Digital Out-of-Home (DOOH) space. By integrating Quantela's advanced analytics capabilities, Comcast’s industry-leading network, and CRI’s expertise in digital displays, this partnership is redefining the future of digital advertising and audience engagement.

Amr Salem, CEO of Quantela

Comcast Business and Xfinity Communities customers looking to determine how they can drive consumer engagement, find additional revenue, and harness powerful analytics tools now access CRI and Quantela Digital Signage solutions. To learn more about smart Digital Signage and Comcast Smart Solutions, visit smartsolutions.comcast.com.

About Comcast Smart Solutions

Comcast Smart Solutions (CSS) is a single stop for smart technology solutions and connectivity, empowering communities and businesses to operate more efficiently and effectively through lower energy use, reduced costs, and higher levels of engagement. We advise, help design, deploy, and support holistic smart technologies with a vetted and curated ecosystem of top smart technology providers, to help create efficient and productive buildings and environments that meet the needs of tomorrow’s communities and businesses. Our offerings include Smart Buildings technology, Video Analytics, Smart Mobility, Digital Signage, and Smart Lighting solutions. Visit smartsolutions.comcast.com for more information.

About Comcast Corporation

Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Visit comcastcorporation.com for more information.

About Creative Realities, Inc.

Creative Realities helps clients use the latest omnichannel technologies to inspire better customer experiences. CRI designs, develops, and deploys consumer experiences for high-end enterprise-level networks, and is actively providing recurring SaaS and support services across diverse vertical markets, including but not limited to automotive, advertising networks, apparel & accessories, convenience stores, food service/QSR, gaming, theater, and stadium venues. The company has operations across North America with active installations in more than 10 countries.

About Quantela

Quantela Inc., founded in 2015, is a technology company that offers end-to-end infrastructure digitization solutions leveraging our proprietary Data Platform. Quantela offers solutions for Smart Cities, Utilities, and large Public Venues, with an innovative outcomes-based business model reducing the risk for our customers. Our team of 300+ experts offers a vast array of solutions like smart lighting, smart traffic, location insights, digitized land records management, and digitized citizen services. We are supported by our key investors, Digital Alpha, a leading alternative asset manager focused on digital infrastructure; and Energy Impact Partners, a global investment platform leading the transition to a sustainable energy future. The Company is headquartered in Massachusetts with offices across Europe, the Middle East, and Asia.